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Discover the best tactics for EdTech startups to generate leads and grow their business, including leveraging EdTech to create leads, identify prospects, and build relationships.

In July, Yana, our co-founder and managing director, attended the F10 Switzerland Incubation 8 Demo Day!

Yay!Starter: British Business Awards 2022 Shortlist

In this blog, you will find tips that will help you set up a powerful EdTech digital marketing strategy and leverage your EdTech business in 2022!

Approaching people in a way familiar to them and respecting their cultural background can significantly improve the results of your marketing efforts.

SEO is crucial for EdTech companies as it helps to drive more visitors to your website, increasing the chances of more leads, conversions, and revenue.

Growth hacking strategies are innovative and low-cost solutions with a high return on investment.

Producing an e-Learning marketing strategy doesn’t have to be complex. Using the right tools and tips below can be the key to your success!

The Yay!Starter team have assembled a hands-on guide to help you launch a successful and profitable eLearning business.

Check out our top 5 tips for improving your Fintech marketing strategy and taking your business to the next level!

Creating an Edtech social media strategy isn’t easy, but these 5 key steps should make successfully promoting your Edtech business simpler!

Tips & Tricks to Boost Organic Social Media Following

Top B2B Marketing Trends You Need to be Following in 2023! Get to know AI, the metaverse, video content, social media changes, and first-party data.

Top Edtech Startup Conversion Hacks: Digital Marketing

Knowing when to begin PR can be difficult, but this blog is here to help! It has all the tips and tricks you need to get your business PR ready!

We Rise In Power’ UK Launch – Women of Color’s Voices

Email marketing is a common strategy to use for lead generation, however, it isn’t easy to get right! Our tips here will help ensure you achieve success.

Sign up to attend or pitch at Yay!Starter’s inaugural in-person event at The Rose in Vauxhall on May 24th!

Top 10 Investor Tips for Startup Tech Founders

Celebrating Yay!Starter’s Memorable B2B Tech Startup Pitching & Networking Event.

SummerSaaS 2023 has drawn to a close, and it’s been an insightful experience! Yay!Starter was proud to participate as an official information partner.

We’ll guide you through the ways you can hire a marketing team, the specific roles of each team member, and the average costs involved.

Discover how to create effective syllabuses for online courses in this comprehensive blog. Experts tips and hands-on advice from Yay!Starter.

In this blog post, we’ll explore considerations, best practices, and our insights to help you build a high-performing and results-driven marketing team.

Discover the impact of AI in digital marketing. Explore the applications of AI online marketing tools and how they will continue to shape the industry.

Delve into the transformative power of Artificial Intelligence in marketing with our latest podcast recording!

This webinar delves into the heart of this crucial phase, shedding light on the strategies and decisions that can amplify a B2B tech startup’s potential.

This year, TechChill Milan championed the cause of startups, aiming to bridge knowledge gaps and foster invaluable business relationships.

Navigating the complex landscape of FinTech involves balancing numerous challenges, from grappling with algorithms to adhering to regulatory compliance.

At Yay!Starter, our journey through the trenches of digital marketing campaigns has given us a front-row seat to the magic and mechanics of top-tier teams.

Ready to unravel the SEO puzzle? Let’s dive in and explore how this longstanding strategy is evolving in the era of AI and digital innovation.

We kick off our series for B2B SaaS businesses, setting the stage with marketing strategies that pave the way for successful SaaS product promotion.

Explore effective strategies for elevating customer retention in B2B SaaS. Find actionable insights and expert tips to keep your customers committed.

Rare Founder’s Demo Day is an event dedicated to innovation and investment, bringing together entrepreneurs and investors eager to find the next big thing.

Email marketing remains a powerhouse for small businesses looking to connect with their audience.

With the rapid growth of digital platforms, marketers are leveraging AI to stay ahead of the competition, better connect with their audience, enhance digital strategies, and achieve more user-centric and targeted marketing.

As parents, educators, and institutions increasingly lean on technology to enhance learning experiences, the opportunity within this sector has never been more apparent – or more crowded.

The rapid expansion of the UK’s GreenTech sector opens a realm of opportunities for businesses ready to make a significant impact. However, carving a niche in this crowded market demands more than innovation; it requires a strategic marketing approach that aligns with the values of today’s eco-conscious consumers.

Yay!Starter Marketing announced that it has joined HubSpot’s Solutions Partner Program.

June was a mix of events in the venture capital, SaaS, and EdTech sector. We attended Summer SaaS, BVCA High Growth 2022: Accelerate, London EdTech week

Content marketing is a strategy for promoting your brand’s products or services by creating and sharing content that does not explicitly promote your brand

Marketing automation is a software that automates marketing activities. It is a useful tool that enables businesses to automate repetitive tasks, improve.

The Yay!Starter team announces that we have won the Business Excellence Award in the category of Best Digital Marketing Agency South West England.

We visited TechChill back in 2018 and we were very excited for the event to resume this year in the beautiful city of Riga in Latvia.

Are you an eLearning business looking to gain a competitive edge in a thriving market?

Invented by Hubspot in 2005, inbound marketing is a marketing strategy that is focused on attracting customers to your business through content.

B2B content marketing is the process of creating, distributing, and managing content with the goal of acquiring and retaining customers.

A buyer persona is a fictional character created to represent a potential customer.

In-person interaction is gradually returning and the Yay!Starter team are making the most of physical events.

Facebook Ads are a powerful tool that can help you reach your target audience and drive website traffic and conversions. The platform has the potential to reach millions of people and provide them with your brand message.

What are Google Ads & Their Benefits – Yay!Starter

Influencer Marketing Success: 2022 Guide – Yay!Starter

With the social media landscape continuously evolving, it’s fundamental for businesses to understand not only the best practices but also the actions to avoid on social media.

With COP26, the Earth Shot Prize and Adam McKay’s climate-inspired blockbuster, Don’t Look Up fuelling the headlines, 2021 marked a year where climate conversation took centre stage.

With the marketing industry continuously changing to adapt to emerging trends, the New Year marks the perfect time for businesses to gain an understanding of upcoming trends, as well as to implement new trends into their marketing strategy for the upcoming year.

As a digital marketing agency working with startups and SMEs, we’ve been on a roller coaster of a journey this year and are excited to share some of our latest learnings and 2021 trends with our readers. After all, sharing is caring!

Policing vs Marketing: Target Profiles – Yay!Starter

Do you know of any African Americans who were responsible for timeless marketing and pop culture campaigns? We do. Keep reading to learn more!

Yay!Starter In Conversation with Steven Bartlett – Yay!Starter

In September, Yay!Starter was announced as the 2021 winner of the Lloyds Bank Small Business competition for its perseverance during the last 12 months and overcoming covid-related business challenges!

Social media has not only become a part of our everyday lives but is also one of the most powerful tools in getting your product out there, creating awareness and generating sales. But how do you pick which social media channels are worth concentrating on?

Lights, Camera, Action! But wait, who are you presenting to? A movie producer doesn’t start shooting for a blockbuster film without researching and funnelling down their target audience, so what makes it any different with businesses?

Product-market fit is the degree to which a product satisfies a strong market demand/solves a valid problem.

Content copy is a huge part of acquiring and retaining your customers. This quick guide presents some of the tips you may find useful when working on your copy.

If you are looking to thrive in the digital reality of 2021, it is important to be aware of some eCommerce trends to watch out for when creating a digital marketing strategy that will help your business flourish.

Yay!Starter Listed Amongst Top 30 SEM Agencies

In this article, Co-Founder Jessy Conflon shares a reflection on Pride and why it is important to stand with the LGBTQ+ community.

When small businesses are considering hiring an in-house marketing team, they should also consider the pros and cons of outsourcing marketing services.

“During the first lockdown, we offered our services for free…”

Clutch: Yay!Starter – London’s Top Digital Marketing Firm

Full Funnel Advertising Explained – Yay!Starter

We’ve seen eLearning or EdTech businesses struggling to come up with an accurate value proposition. We have some tips for you.

Why You Need Google Analytics for Business Growth – Yay!Starter

Paid Social Media Advertising: Is It Worth It? – Yay!Starter

In this article, we are going to discuss how Google PPC works and highlight some of the key benefits and drawbacks of this type of advertising.

Best Organic SEO Techniques to Drive Traffic in 2021

New eCommerce Biz: Avoid Marketing Mistakes

We are going to discuss the term product-market fit and why it is important in your business.

Do you want to know how to strengthen your business on all fronts for a flourishing 2021? If the answer is yes, then this knowledge sharing session will help you gain great tips.

The future of marketing emerging from the technology of today: three things to watch.

Yay!Starter, a London based Digital Marketing agency announce their partnership with NALP.

FinTech Startups: Avoid Marketing Mistakes – Yay!Starter

Yay!Starter’s Founder Yana Lapitskaya talks about the intricacies of startup marketing, focusing on the power of social media success.