What is the role of marketing for FinTech startups? What are the main marketing mistakes all FinTech startups tend to make? Find the answers in the talk given by Yana Lapitskaya, the founder of Yay!Starter Marketing, at a conference in Lithuania during the Rise Vilnius Fintech week.

Yay!Starter is a marketing practice that helps to accelerate growth, engage customers and attract investment.